Everyone loves to laugh. That’s why you may be tempted to use humor in some of your business communications. You may want to start a speech with a joke, or break the ice at a meeting with a funny story. You have some new clients and you think throwing in a bit of humor could help you bod. It seems like a good idea, but it may backfire. That’s because everyone does not find the same things funny. You may find a host of unexpected reactions which you never contemplated.
Here’s the problem. You share a joke or humorous story and …
Half the group already heard it.
Many attendees previously received it in e-mail.
No one gets it.
Someone in your group is offended.
It gets groans instead of laughs.
You find you are the only one laughing at it.
The upside of the telling is you get a good laugh. We all know that can be very satisfying and is your objective. People who know you may remember you shared the humor with them. They may be impressed with your ability to use humor, and your timing in telling the story. They may even think of you when they retell the anecdote.
The downside may be a steep slide that at best reflects poorly on your judgement. That should make you think twice about trying to be funny or get a laugh. My advice? Stick with human interest stories. They’re a lot safer and everyone can identify with them.