Trying to start a successful business on line can be exhausting and frustrating, causing many people to give up. Like most inexperience entrepreneurs they lacked patients and time to market their niche quite when the money does not come in fast enough. I wrote this article to motivate those that are at their wits end to let them know that there is always hope.
Think of it this way, “All online markets are saturated with competition these days.” No matter what market you target, all are flooded to the point that it seems as if it is hopeless to profit from them. Majority people think, unless you create a totally new invention to have a successful niche.
In our world today people forget that being successful in a saturated market is to improve your niche in that market. For example, the music industry is one of the most saturated markets of our day. Still, there are new artists appearing everyday becoming successful overnight by improving on the niche or enhancing it. How many times have you hear music artist remix/remake songs form the 60s’, 70s’, and 80s’ becoming hits overnight. Like always people rush to the stores, thinking this is a totally new music, not knowing that it has been enhanced.
This is what I am trying to say, your niche will always be new because of two things.
- In our society today, peoples interest changes constantly. What is hot today may not be next month. People are always looking for new and different niches which could mean success for you at any moment.
- People also have short memories and other forget that niche/product has been out before. Us the music industry for example. Look at how they always profit from the same music year in and out and people hardly notice that the song was out before.
Getting to the point!
You have to find some way to make your niche stand out from the rest. Again using the music industry as an example to help you better understand how easy it is to make money. To get people to by music that has already been out before, the music industry has to modify or remix the music to make it sound different. Doing this, people always think the music is new and that it has never been out before. You will have to improve your niche the same way by, providing better offers, enhancing features, adding different services, combining services or changing the look of your niche. When starting up your niche you do not want to reveal everything, give you market pieces of your niche or product every so many months. This gives your target market the impression that you are constantly enhancing or modifying your niche/product. What people love the most is a niche or product that is always change or upgrading.
Where to start?
This is where you should start. Try using these steps bellow to see can you improve upon your niche or product making it more profitable.
- Visit 5 of your top competitors’; sites that get thousands of traffic daily.
- Write down their features, reward plans, polices services they provide, provide gift programs, qualification and etc that make them standout.
- See can you match or improve upon these features and plans to make your product standout even more.
- Find out where these sites are link to. In any search engine box type RELATED: [http://www.yourcompetitorsdomainname.com]. Try to see if you can add or exchange links with the same sites.
The more you learn about your competitors the more successful you can be come with in your target market. Keep in mind that just because your market is saturated does not mean there is no room to make profit. Remember, as long as people continue to have short memories and change of interest you can always profit.